Here's how it works...
At Pickle Jar, we have developed 10 pillars of content strategy maturity. Answer 3 simple questions for each pillar and in 5 minutes you will see how you perform.
Use this tool to understand your institution's current position. Our report will tell you how you are performing in each of the 10 pillars with suggestions on where you can improve.
The 10 pillars are:

Strategy and vision
Is your content strategy defined, documented and disseminated?

Leadership
How is content strategy led and managed within your institution?

Audience insights
How well do you understand your audiences?

Outputs and efficiencies
How do you structure and distribute your content?

Assessment and evaluation
How well are you measuring and evaluating your content?

Collaboration
To what extent do individuals and teams work together to create content?

Risk tolerance and creativity
How creative is your institution with new approaches to content?

Resource
How well resourced are the disciplines of content strategy within your institution?

Skills and know-how
How well do individuals understand content best practice?

Training and development
What systems and support are in place to train and develop staff?
Don’t just take our word for it, see what others have to say
"I absolutely LOVE this tool. It’s very easy to respond to and the dashboard of results is very appealing and easy to understand. This tool will be ideal in helping us to reflect at intervals and consider where we’ve made gains and where we need to focus our attention. It seems like an enormously generous tool in helping people understand where they’re at in some detail and I expect it will really help institutions identify with some clarity where they can most benefit from support."
Beth Leese
Head Of Creative & Digital
University of Brighton
"The content maturity study is a thorough and extremely valuable exercise to undertake with a supportive and strategically focused partner like Pickle Jar Communications. Whilst you may have to confront some of your demons along the way, the actionable output from the Pickle Jar Communication’s findings mean that BU now has a confident sense of direction to our future Content Strategy endeavours”
Matthew Usher
Head of Brand, Communications & Marketing Bournemouth University

